Sell, sell, sell

Hicural is an example of what can be done when you need to invest all of your eggs in a single basket. Design prominently features the product, limited pages to keep attention focused, all content focused to explain and support the product. The consumer enters a tightly guided track to entice their interests, answer questions and address doubts, and finally drive them to action and purchase the product.

Hicural is a single-product promotional website, designed to inform, promote, and solicit a hiccup relief product. All aspects of the site are focussed on the product, from keywords for search engine marketing to the product showcasing design.
  • Single product promotional website
  • Design focused

Related Work

  • SacMix
  • IBA West
  • J&L Teamworks
  • RMB Architects
  • Project LEAN
  • Water Ed
  • ACEC California
  • Hicural
  • Girls Golf Prep
  • The Payment Exchange
  • ePropertyReports